JASMIN at your fingertips thanks to LAYAR
Posted on 04 April 2016
JASMIN was the first ever platform which allowed communication via webcams, making the site extremely popular among those who were early adopters of digital technology. Even through its extraordinary growth, it has kept the core values that are most important to its founder – attention to detail, a seamless user experience and an aspirational, emotional connection for its members.
Because of this, it was important that our first products carried on this tradition of cutting edge innovation that delivered meaning to its users. This spurred our integration of the augmented reality app LAYAR into our graphic designs. Bringing static images to life, LAYAR scans an image which then displays an AR video on your smart phone – in our case, of a JASMIN model.
It essentially means that a JASMIN interaction is at your fingertips at any given time.
We’ll be updating the videos frequently so make sure you scan your merchandise and show your friends – you won’t want to miss a minute of our content!